New York City, New York – (StockNewsDesk) – 07/09/2014 – AT&T Inc. will become the first US wireless carrier to offer the much hyped Android smartwatch, the LG G. This Android war is the first in line for a plethora of accessories that run on the Android or IOS operating system, having the ability to be in constant connection with your cell phone. The watch will answer to voice commands, which would leave one’s notes, schedules and travel plans just a look away.
The LG G was made in collaboration with Google Inc. and will sell for $299, available for pre-orders as of the 8th of July. The launch of LG’s smartwatch capitalizes on the fact that the smartwatch demand has grown by more than 100% over the past year, according to Juniper Research. Currently, there is huge anticipation about what kind of solutions the big smartphone manufacturers will come up with in order to address the growing need for smartwatches. International Data Corporation estimates that smartwatches and other wearables associated with smartphones will grow to 112 million by 2018. The current figure stands at 19 million in 2014.
The watch has a 1.65 inch display with a 250 x 280 resolution, a Snapdragon 400 processor, 4GB of internal storage capacity, IP67 rating for dust- and water resistance. It has the ability to display notifications that users receive on their Android phones and can connect to calendars and applications. LG G will be able to communicate with most of the Android smartphones, which makes it appealing to consumers who are using different versions of the Android software. LG G utilizes “Google Now” to communicate with the phone and stay synchronized with the latest additions and updates made by the user.
“Because the LG G Watch works with so many of our Android smartphones, it should be a wearable device that appeals to a wide array of consumers, its ability to anticipate your schedule and traveling needs will help you plan your schedule more efficiently while on-the-go.” Jeff Bradley, senior vice president of devices at AT&T, said in a statement.
In an attempt to promote its new line of ‘G’ products, LG will be offering a 50% discount on the G watch along with its sister products every time an LG G3 is bought. The watch will be water resistant and users can personalize it with any 22mm strap, according to their tastes and preferences. Furthermore, the rechargeable watch will have a 400mAh battery to power it throughout the day.
LG’s primary competitor in the smartwatch market is Samsung, which offers “Gear Live” for $199. Both are powered by Google’s Android Wear operating system and this emerging market is expected to include Apple and other manufacturers soon. Apple, in particular, is expected to release iWatch in the fall of 2014. Ultimately, the success of these wearables will depend on whether users find smartwatches to be more fashionable than conventional watches. At the same time, it will equally be pivotal for smartwatches to have a unique selling proposition which cannot be found in smartphones or other electronic devices.
This will be aided by the latest turn that the iOS and Android operating systems for smartphones have taken. This year’s WWDC showed that Apple’s new operating system will focus and provide opportunities on a wide range of health applications. The smartphone alone cannot get the required information to process and show a user’s basic health measures. With the provision of wearables catching up so quickly, new input measures are expected to be used to make the operating systems more integrated with the user’s health. Seeing how consumers spend billions on health supplements and diagnostic tools, the wearables market can be a large hit for manufacturers, in a completely level playing field.